Americans take care of their health and bypass the shelves with artificial meat

The Americans saddened Beyond Meat by their behavior, which supplies artificial meat on the shelves. The affairs of this product are so bad that the company adjusted annual production indicators.

Previously, the company laid out the annual indicators of net income of 320–335 million dollars, writes Xrust. Having summed up the results of the first quarter, the leadership saw that the revenue of the Beyond Meat fell by 9.1% to 68.7 million dollars. Crackiness guarantees a level of $ 75 million. In retail, the revenue fell by 15.4%, and in a catering by 23.5%.

Analysts state that artificial meat is more expensive than animal protein. Against the background of such results, the company closed the project to attract debt financing in the amount of $ 100 million from Ahimsa Foundation. This organization promotes plant-based nutrition.

The Unilever Packed food giant is also difficult to sell its vegetarian butcher.