Yandex connected “Edadil” to the “Your Pluses” program

Yandex renamed the “Edadil” service to “Your Pluses Edadil” and included it in the “Plus” loyalty program. The application will continue to search for promotions, discounts and cashback offers for goods based on uploaded receipts.

Users will also be able to receive Plus points. You can receive discounts on Yandex services and use them in a special section of “Your Pluses” — for products and promotional codes.

What will remain in Edadil

After the renaming, the service will continue to show promotions of retail chains and offers with rewards for the purchase of goods. The user can find the desired promotion, buy the product, upload a cash receipt and receive a reward in rubles if the conditions of the offer are met.

• Search for promotions and special offers in stores.
• View rewarded products.
• Uploading cash receipts after purchase.
• Receiving rubles for goods participating in the promotion.

How diamonds and Plus points are related

In the service You can exchange accumulated diamonds for Plus points. Ruble rewards for checks and Plus points have different mechanics: the first is retained, the second complements the capabilities of the application.

It is better to check the exchange conditions and availability of offers in the application: they may depend on the specific promotion.

Audience data

According to Yandex, users upload about 150 million receipts to the service per month. The company also reports that over the past year and a half, the frequency of use of the application has increased by almost 1.5 times, and the average time on the service has more than doubled over ten months.

The renaming connects Edadil with the Plus program: promotions and rewards for checks remain, and diamonds can be exchanged for points for use in Yandex services.

Xrust Yandex connected “Edadil” to the “Your Pluses” program