How «promoters» undress aspiring musicians — and why everyone is silent about it except one blogger

You recorded a track.

I poured my soul, sleepless nights and my last money into the studio.

And here it is — ready, mastered, perfect.

All that remains is to «promote».

And then they appear: people in direct messages with promises to «throw them into playlists», «your people on the sites» and «PR package for 100 publics».

A month later you have a minus salary, plus zero auditions and the phrase «the track didn’t play, bro» instead of the result.

Is this a familiar scenario?

Stas Pukhkh knows him not from other people’s stories — he himself got a large sum through a «friend»-promoter.

And instead of silently swallowing it, he laid out the whole scheme piece by piece in his channel «Things that are inconvenient to talk about.»

Contents

1. Anatomy of a divorce: why «promoters» are more dangerous than a bad beat
2. What Stas offers instead of a money scam
3. Why you should subscribe

Anatomy of divorce: why «promoters» more dangerous than a bad bit

Stas doesn't just complain — he analyzes the mechanics of deception with surgical precision.

In his article on Zen, each stage of the «work» of music scammers is laid out in such a way that after reading you will never fall for their tricks.

Classic phrases-markers of divorce:

• «Guaranteed to be added to playlists»
• — boosting auditions, subscribers and other «beautiful numbers.» The platforms see this and ban you.

  And the «promoter» has already received the money.

• «We have our own people on the sites»
• — in reality there are no «our own people».

  There is official pitching, and it is free.

  But they won’t tell you about this, because then there’s nothing to take money from.

• «Buy auditions and you will be noticed»
• — platform algorithms have long learned to distinguish bots from live listeners.

  Purchased auditions do not lead to real audiences.

• «PR package: articles, interviews, 100 public pages»
• — a set of services that no one needs at the start, which costs like a used car and gives nothing but links to nowhere.

What Stas offers instead of a money scam

The most valuable thing in his material is not the revelation (although it is impressive), but step-by-step instructions for those who want to move the music without losing their pants:

• Record 10-20 demos, choose the 2-3 strongest — do not bet everything on «one masterpiece».
• Send the demo through the official channels of the labels — for free, through submission forms, without «types in the cart».
• Submit for free pitching on VK Music, Yandex Music and other platforms through the official accounts of artists.
• Include the budget only after the track has shown a live reaction — not before, but after.

Stas even compiled a list of 30+ labels that accept demos for free.

Where else will you find such a guide — without infogypsies, without paid courses, without «two places left»?

Why you should subscribe

Stas Pukhkh writes about the music industry as a person who got burned in it and learned lessons.

His texts are not a textbook theory, but a battlefield with concrete scars and concrete conclusions.

And he generously shares them with everyone who subscribes to the Zen channel.

For free.

No «promoters».

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